Expressive and impressive. Luxurious and liberating. French designer Philippe Starck and developer Jorge M. Perez have found a way to embody all of those traits in one extraordinary building. Their inspired collaboration symbolizes the uniqueness of Miami Beach. It is Icon.

Wherever you are right now, take a moment and look around you. You’ll see that icons are everywhere, symbolizing who we are and what we aspire to at any given point on the long and winding road of life. Once, an apple symbolized temptation in the Garden of Eden. Now, it is a powerful symbol of the computer age. From cave drawings to Pop art. The model T to the SUV.

Icons are the people, places, products and ideas that both shape and are shaped by our culture. In fact, our culture is a unique matrix of icons. They unite us, but explain our diversity. They are simple, but capture a complex essence. They may be wordless, but always speak volumes.

So, what icons surround you? Would you recognize the next legendary icon if the opportunity arose? What if you were looking at it right now?